I need my own space!

Only this morning, I was thinking about having my own website, building my own client base and coming out from the shadows of Hughes Design. I mentioned this in passing to Mike, who happened to be sitting next to me, and before you could say "North London Copywriting" I had my own website. Perhaps he's looking to cut me loose...

So, have a look and see what you think - the URL is www.northlondoncopywriting.co.uk

In the meantime, I thought I would leave you with a copywriting rule of thumb:

Copywriting Top Tip
With web copy (and in my view, copy in general), less is more. Write in plain English, keep it short and simple. Try to keep to a word count of under 250 words, with sentences limited to a maximum of 20 words.

A colour study applied

While playing around with some colour palettes and shapes, we deconstructed an inital geometric pattern until it was barely unrecognisable and then applied to a series of homeware and clothing products - now available exclusively through Café Press.

Logo Website and Stationery project for a start-up business training consultancy in Kilmarnock, Scotland.

Below are some of the images of the development work.

Electrik Elf website

Electrik Elf are a predominantly dark & emotive electro combo fronted by vocalist Miss Juice-Tea and lyricist Blaine Fontaine with his eloquent vocal rhythms.

Hughes Design provided the Electrik Elf logo while illustrator Paul Shotbolt created the elf character - who captures this Act's "graphic novel" dark and decaying urban vision of society.

TIGER CHRISTMAS

Our favourite Danish retail outlet has published its Christmas catalogue which will be available instore from 26 October 2012.

Here at Hughes Design rewrote the whole thing for the UK and Scottish markets.

Pick up a hard copy at your local Tiger store.

GUESS THE TV SHOW T-SHIRTS

When we were growing up, vehicles seemed to play a big role in al the best TV. You knew a character as much by their catchphrases as you did by their distinctive choice of transport.

Can you guess you from the collection Hughes Design shirts below what shows they are from?

No prizes, just a bit of fun. Although I think we might just put the green number 2 shirt on Café Press...

It's all happening here...

Tiger - our favourite Scandinavian homeware store - have, with a little help from us, produced these striking artworks recently. 

The Panorama at the top can been seen in Stratford Shopping Centre next to the Olympic Park and is celebrating not just that "big" event, but the all the amazing things that are happening here this summer in UK, along with the Euros in Poland and Ukraine. 

The bottom two artworks have been used in store to promote their £1 shakers, we were particularly pleased with the headline on that one! The other is for new store openings as Tiger continues it's expansion across the South East of England.

Also, we'd just like to say a huge thank you to Tiger England, Scotland and Ireland for all their support over the last 12 months!